Digital marketing, end to end

Transform your marketing. Accelerate your growth.

I run your marketing the way a senior in-house lead would — owning the strategy and doing the work: campaigns, SEO, email, analytics, and the website and tracking underneath. Hands-on across every channel, and accountable for the growth it produces.

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What I handle

The whole marketing function, in one place.

The channels that usually take a team — strategy through execution, plus the technical build most marketers hand off.

Marketing strategy

Positioning, messaging, and channel plans — the roadmap that points every dollar and hour at growth.

Paid media

Google, Meta, LinkedIn, and beyond — campaigns built and managed to real targets: CPL, CAC, and ROAS.

SEO & content

Technical SEO and content systems that compound — including programmatic SEO built to scale, not to pad word counts.

Email & lifecycle

Flows, automation, and segmentation that turn one-time buyers into repeat revenue — built to run on their own.

Analytics & CRO

GA4, GTM, and dashboards you can trust — paired with A/B testing and funnel work that lifts conversion you can measure.

The technical build

Websites, Shopify, tracking, and automation — the part most marketers hand to a developer, built in-house by me.

Selected work

Brands I've built, run, and grown.

MarketplaceAIProgrammatic SEOVector SearchOntology

AskNimble

Venture-scale technical services marketplace built on a hierarchical ontology (Jobs → Capabilities → Tools → Specialists → SKUs). Vector-first semantic search, a deep relational data model, and a programmatic SEO layer that generates targeted pages at scale without degrading into filler.

asknimble.com

SaaSHostingWordPressSubscriptions

Anchor Sites

Managed WordPress hosting-and-care SaaS for small-business owner-operators. Subscription tiers mapped to site complexity, built on best-in-class managed infrastructure with the care, positioning, and operational posture layered on top. Now self-sustaining with minimal day-to-day involvement.

anchorsites.com

B2BMigrationCommerceTanStack StartTypeScriptBullMQ

Switch Cart

B2B managed migration service: WooCommerce/Shopify → TanStack Start storefronts. 2,527-LOC migration engine with variant handling, media, orders, customers, and SEO redirects. Supports large catalogs on a 48-hour SLA.

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Content

Squish Biscuit

Dog content and creator brand built around Captain (my dog) — a seven-figure organic following across TikTok, Instagram/Facebook, and YouTube, with no paid distribution. Wholesome viral dog videos across short-form platforms.

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CROConsultingWordPress

Warrior WP

CRO and fire-fighting for SMB owner-operators — fixed-scope engagements focused on conversion problems that move revenue. Ironclad quality bar; selective intake.

warriorwp.com

StreamingStripe

FocusHouse

Ambient music streaming and focus productivity app. Four curated channels, Pomodoro focus sessions with streaks, premium features via Stripe. Self-hosted HLS streaming infrastructure. Per-user session analytics.

focushouse.fm

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Ready to transform your marketing?

Tell me where growth is stuck — the form comes straight to me.

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