Tools I Use
The platforms, frameworks, and services I rely on to build, measure, and optimize digital experiences.
Showing 29 of 29 tools
Analytics
Google Analytics 4
Primary analytics platform for web and app measurement, event tracking, and audience insights.
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Google Tag Manager
Tag management system for deploying tracking scripts, conversion pixels, and data layer events.
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Looker Studio
Data visualization and reporting platform for building interactive dashboards from multiple data sources.
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Hotjar
Behavior analytics with heatmaps, session recordings, and user feedback tools for UX insights.
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Claude
Advanced AI assistant for content generation, analysis, code review, and strategic thinking.
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ChatGPT
AI language model for drafting, brainstorming, research summaries, and conversational workflows.
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n8n
Open-source workflow automation platform for connecting APIs, services, and custom logic.
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Make
Visual automation platform for building multi-step workflows across hundreds of integrations.
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AI-powered CLI for software engineering — builds, refactors, and ships code from the terminal.
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Figma
Collaborative design tool for UI/UX design, prototyping, and design system management.
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Tailwind CSS
Utility-first CSS framework for building custom designs directly in markup with design tokens.
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Tailwind Plus
Premium component library with 500+ professionally designed UI components for rapid development.
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Next.js
React framework with App Router, server components, and edge rendering for production websites.
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Payload CMS
Headless CMS with TypeScript-first API, flexible content modeling, and self-hosted deployment.
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shadcn/ui
Accessible, customizable component primitives built on Radix UI and styled with Tailwind CSS.
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TypeScript
Typed JavaScript superset for building reliable, maintainable codebases with better tooling.
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Stripe
Payment infrastructure for subscriptions, one-time purchases, and invoicing integrations.
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Drizzle ORM
TypeScript ORM with typed queries, zero-overhead abstractions, and schema-as-code migrations.
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Ahrefs
SEO toolset for keyword research, backlink analysis, content gap analysis, and rank tracking.
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Semrush
All-in-one marketing toolkit for SEO, content marketing, competitive research, and PPC analysis.
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Mailchimp
Email marketing platform for campaigns, automations, audience segmentation, and analytics.
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Buffer
Social media management tool for scheduling posts, analyzing performance, and managing engagement.
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Google Ads
Paid search and display advertising platform for targeted campaigns and conversion tracking.
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Hetzner
European cloud hosting with dedicated vCPU servers, low latency, and predictable pricing for production workloads.
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Docker
Container platform for packaging applications with their dependencies into portable, reproducible images.
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PostgreSQL
Open-source relational database with advanced indexing, JSON support, and battle-tested reliability at scale.
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Neon
Serverless Postgres database with branching, autoscaling, and instant provisioning.
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Cloudflare
CDN and security platform for DNS management, DDoS protection, caching, and edge workers.
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GitHub
Version control and collaboration platform for source code, CI/CD pipelines, and project management.
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