Brand Consulting
Build a brand that people recognize, remember, and trust.
Overview
What this service covers
We help businesses define and refine their brand identity, positioning, and guidelines. From early-stage companies finding their voice to established brands needing a refresh, we create brand systems that scale.
Brand consulting covers strategic positioning, visual identity, and operational brand management. We begin with market research and competitive analysis to identify your differentiation opportunities, then translate those into a positioning strategy that resonates with your target audience. On the visual side, we develop or refine your logo system, color palette, typography, and imagery guidelines, ensuring everything works across digital and print. Voice and tone guidelines ensure your written content sounds consistent whether it comes from your CEO, your support team, or your social media manager. We package everything into comprehensive brand guidelines that your team and partners can follow without guessing. For ongoing support, we offer brand audits that monitor consistency across channels and flag drift before it erodes brand equity.
Outcomes
What you get
Tangible results from this engagement.
- Brand Identity System
- A complete visual and verbal identity including logo usage, color system, typography, imagery, and voice guidelines.
- Competitive Differentiation
- A clearly defined market position that separates your brand from competitors in ways that matter to your audience.
- Brand Guidelines Document
- A practical, comprehensive guide that enables anyone creating content or materials for your brand to do so consistently.
- Brand recognition improvement
- 40%
- Average project timeline
- 6 weeks
- Cross-channel consistency score improvement
- 55%
- Client NPS
- 72
“Working with Trent transformed our digital strategy. The depth of insight and speed of execution was exactly what we needed.”
Ready to get started?
Let's talk about how brand consulting can accelerate your growth.
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