Services
Ongoing Support
Expert marketing support on an ongoing basis. Get strategic guidance, hands-on help, and a trusted partner to keep your marketing moving forward—without the overhead of a full-time hire.
Perfect for
When a retainer makes sense
Ongoing optimization
You have campaigns running but need expert eyes to continuously optimize and improve performance.
Team augmentation
Your internal team handles day-to-day but needs senior-level guidance and occasional hands-on help.
Growth stage
You're growing fast and need consistent marketing support without committing to a full-time hire.
Between hires
Your marketing lead left and you need interim support while you find a replacement.
Packages
Choose your level
Start with what fits your needs. You can always scale up as your requirements grow.
Advisory
Weekly strategic guidance
$500/month
1 call per week (60 min)
- Weekly strategy call (60 min)
- Email support (async)
- Campaign review & feedback
- Priority recommendations
- Quarterly planning session
Ideal for: Teams with execution capability who need strategic direction
Hands-On
Most popularStrategy plus implementation
$2,000/month
20 hours/month
- Everything in Advisory
- Bi-weekly calls
- Direct implementation work
- Analytics & tracking setup
- Campaign optimization
- Tool configuration
Ideal for: Small teams needing regular expert involvement
Growth Partner
Dedicated ongoing partnership
$5,000/month
50 hours/month
- Everything in Hands-On
- Weekly calls
- Priority response
- Proactive recommendations
- Multi-channel management
- Monthly reporting
- Team training included
Ideal for: Growing businesses needing consistent marketing leadership
Compare
Package comparison
| Feature | Advisory | Hands-On | Growth |
|---|---|---|---|
| Weekly calls | 1x (60 min) | 2x | 4x |
| Async support | Priority | ||
| Implementation work | — | ✓ | ✓ |
| Analytics setup | — | ✓ | ✓ |
| Campaign management | Review only | Limited | Full |
| Response time | 48 hrs | 24 hrs | Same day |
| Monthly hours | 4 calls | 20 | 50 |
Process
How it works
- 01
Discovery
We discuss your needs and recommend the right tier
- 02
Kickoff
Access setup, priorities established, first call scheduled
- 03
Execute
Regular calls, async support, and ongoing work
- 04
Review
Monthly check-in on progress and adjustments
Not sure?
Retainer vs. other services
Consulting
One-off sessions for specific problems
- Best for: Specific challenges, validation
- From $250/hour
Monthly Retainer
Ongoing support and partnership
- Best for: Continuous optimization, team support
- From $500/month
Fractional CMO
Full marketing leadership
- Best for: Taking over marketing function
- From $3,000/month
FAQ
Common questions
- How is this different from Fractional CMO?
- Fractional CMO is full marketing leadership—strategy, team management, and significant execution. Retainers are lighter-touch: ongoing support and help without taking over your entire marketing function. Think of it as expert on-call vs. embedded executive.
- What if I need more hours some months?
- Hours are approximate and can flex somewhat. If you consistently need more, we'll discuss upgrading your tier. Occasional overages are handled at the hourly consulting rate with your approval.
- Is there a minimum commitment?
- I recommend at least 3 months to see meaningful results, but there's no hard lock-in. After the first month, you can adjust or cancel with 30 days notice.
- Can I start with consulting and move to a retainer?
- Absolutely. Many clients start with a consulting session or audit to establish what they need, then move to a retainer for ongoing support. The initial work informs what tier makes sense.
- What tools/platforms do you work with?
- Most major marketing tools: Google Ads, Meta Ads, GA4, GTM, HubSpot, Klaviyo, WordPress, Shopify, and many others. If you use something specific, just ask—I probably work with it.
Ready to work together?
Whether you need fractional CMO leadership, strategic consulting, or hands-on execution support—let's talk.